William Hill Sports App Review

William Hill app logoWilliam Hill is a household name when it comes to bookmaking. It goes without saying we’ve followed their every move as punters. From the days on the corner of the high street right through to today, where the William Hill mobile betting app stands out as the very best.

Here at Betting Apps we love the William Hill app, thanks to its effortless navigation and world-class mobile betting offers. You really won’t want to miss out on this one, so what are you waiting for?

Get the app & £30 free bet*

Sign up below and William Hill will TREBLE your first bet with free bets (win or lose) to the value of £30 – Quite simply bet £10 get £30 free*! If you are on your mobile or tablet the link will get you straight to the app home page, you can register on your mobile easily too.

Click here to Claim your £30 in free bets!*

*18+ Play safe. New customers using promo code H30 only, Min £10/€10 stake, min odds 1/2, free bets paid as 2 x £15/€15, free bets credited after settlement of first qualifying bet, free bets will expire 30 days after the qualifying bet is placed, payment method/player/country restrictions apply.

Latest William Hill offers

William Hill has a brilliant offer on throughout the Premier League season. They will payout on the winner of a match on who scores the first goal. They also payout on the final result too so don’t worry if your team doesn’t score first!

This promotion is called the “Golden Goal” and is available on selected matches. From our experience, these are usually televised games that don’t have a strong favourite.


Winnings paid after the match, up to £25 in cash, plus your qualifying stake. Online only. The first bet qualifies, singles on pre-match “90 minutes” market on selected matches. Player/ currency restrictions & terms apply. 18+.

William Hill App Review

A Simple and easy to use betting appWith decades in the business, it’s perhaps no surprise that we rank the William Hill app download as one of the very finest on the market.

The home screen of the app has quick links to William Hill’s most popular sports. These include horse racing, football, tennis, and cricket. There are also separate links to casino games such as roulette and blackjack. Casino games will open up in a new window.

It really is difficult to criticise the William Hill sportsbook app. It manages to seamlessly transfer all the features, markets and sports from its desktop offering directly to mobile. This makes it one of the most sophisticated and expansive betting apps on the market.

In-play betting is highly recommended with William Hill mobile and it’s one of the first markets you’ll come across when opening the app. All the live games will be featured, with up-to-date odds waiting to be selected.

To make betting on the app easier, when betting on a specific sport you’ll receive the top 10 most popular bets that William Hill customers are backing at that time. This is great to use if you are looking for another bet to add to your accumulator.

Don’t be afraid to delve a little deeper though. You’ll find hundreds of markets available. This applies regardless of whether you’re looking to take a punt in-play or on upcoming fixtures or races.

That’s combined with having some of the best odds available. There’s also a whole host of exclusive offers to William Hill mobile betting app customers.

William Hill App Features

If you take the plunge and install the William Hill Android app or William Hill iPhone app, you’ll find it absolutely bursting with fantastic features.

William Hill sports features list

Below you’ll find some of the favourites, taking the app from bog-standard to a real standout service within the mobile betting market.


Yourodds featureThis is a fantastic addition from William Hill. You can either tweet them with #YourOdds or message them through the William Hill APK version for Android. All you have to do is let them know what you want to bet on and they will price it up for you on selected games (live Premier League and some European games). They’ll then send you a message back with a link to make the bet.

It’s putting the wager in your hands, with you able to tailor your own combination bets and build a real winner.

Football Betting

For most of us, we’re going to need a pretty expansive football betting market. The William Hill sportsbook app certainly doesn’t disappoint. One of its finest features is a large number of markets available on various sports, particularly the beautiful game.

It’s like a William Hill football betting app such is its depth! There’s the ability to bet on almost every league imaginable. From the Premier League to La Liga and the MLS to English Northern Premier Division. If there’s a game on, you can bet on it!

If you’re looking for that day’s matches you can simply head to the “by day” section of the sportsbook app. Here is a nice daily list of all the games. A great way to view matches when looking to place a short turnaround accumulator.

Ahead of bigger games, such as Premier League and European top-flight fixtures, you’ll find a staggering number of markets. In many cases up to 200! The app never fails to throw in a few mobile free bet offers too.

William Hill android and iPhone app available.


Horse Racing Betting

Where the William Hill mobile app succeeds with football, it also does with horse racing.

For generations, the brand has been one of the faces of horse racing across both National Hunt and flat racing. That transfers directly to the app.

The William Hill mobile app produces a wealth of information on all the UK’s racing thanks to their links with the Racing Post. You’ll also find all the most popular markets at the top of the horse racing tab to save on the scrolling.

You can also stream all the races taking place via the app. All users have to do to watch a race is place a minimum £1 bet on a horse taking part. The app never fails to bring you fantastic offers and free bets, while you’ll also be able to take advantage of non-runner no bet markets too.

You get all the usual William Hill markets on the app. There are also multiple bet options, including Lucky Bets, Trixies and all the other options you may be looking for (all available each way of course). Overall the William Hill android app really is our top-rated app for horse racing and football betting.


The cash-out tool is heavily featured in the William Hill Android app, so you can guarantee yourself a profit while play is still going on. Cashing out has become increasingly popular over the last few years so it’s an incredibly important feature to include these days.

It doesn’t fail to deliver and you can generally cash out on most bets these days. It’s just deciding when to push that button and that’s entirely down to you!

Cashing out is simple. All you have to do is head to your open bets and they’ll be an icon waiting showing a cash-out amount if one is available.  Tapping on the cash out button will begin the process of cashing out the bet for the stated amount. 

All Markets Under One Roof

As well as major sports such as football, horse racing, cricket and boxing, you’ll also find every other market available by simply scrolling from right to left across the main toolbar.

No matter where in the world it is, the William Hill app has you covered. You’ll even find a range of TV and novelty markets which sees the likes of X Factor Winner, Next James Bond and Oscar nominees available to back.

Not only that, but you will also find easy access away from the sportsbook to the fantastic William Hill Casino. Here you can play the most popular slot machines, card games and much, much more.

Customisable Dashboard

Personalising the William Hill mobile betting app is pretty straightforward. You can change the odds from fractions to decimals and, if you wish, allow the app to remember your username and password. The Android app is identical to the William Hill app for iPhone, so if you have been used to that, it really is business as usual.

Intelligent betslip

William Hill have recently rejuvenated the way bets are handled within the betslip. A brand new design has led way to a quicker way to placing simple single and multiple bets, whilst still offering an efficient way to place more complex multi-bets.

Tapping on a selection will force the quick-betslip bar to be presented at the bottom of the screen (on mobile). Here you can quickly add a stake to the selection and place the bet straight away.

Adding two selections will cause the  quick-bet to turn in to a double option, three a treble and so on. To place multiple singles or combination bets, simply tap on the show betslip button contained within the quick-betslip bar to reveal further options.

William Hill App Offers

Of course, almost every market can be enjoyed with a betting offer.

The William Hill Android app is jam-packed with fantastic offers, many exclusive to mobile. There are free bets galore as well as regular games such as their Scratch of the Day, Bet Boost Acca and insurance offers.

Every week you’ll be inundated with a number of enhanced odds specials across major events and sports.

Simply head to the Promotions page within the app to find them all, as well as finding all the most popular and recent offers on the home screen. Tapping on a specific promotion will direct you through to the appropriate markets.

How To Download the William Hill Android App

Of course, with so much going on with this fantastic app, you’re going to want to have the William Hill download on your mobile already!

To download, simply click here and follow these simple steps…

  1. Register for an account (if you haven’t already).
  2. Head to the Google Play Store or tap the link above.
  3. Install the app on your device and open the William Hill mobile app.
  4. Log in as a William Hill customer and get betting.

How To Download The William Hill iPhone App

Downloading the William Hill iPhone app couldn’t be easier and is the ideal betting companion for your smartphone. You can also load it on your browser, but for ease of access and added security, it’s always a good idea to have the app handy.

To download the app, take these quick and easy steps…

  1. Open up the Apple App Store on your mobile device
  2. Search William Hill in the search bar
  3. Tap “Get” and download the William Hill iPhone app to your phone

Once downloaded you’ll be able to load up the app and sign in or sign up to view all the incredible markets William Hill have to offer.

William Hill iPhone App Screenshots

William Hill iPhone app screenshots

User experience is a clear focus with the William Hill app for iPhone. It ensures you can place a bet on the biggest markets instantly and find more niche selections quickly and easily.

The app has a whole host of features and even allows you to watch live sports as you bet. You can live stream horse racing from across the UK, Ireland and South Africa when you bet just £1 on a race.

You’ll also be able to watch greyhound races, tennis, basketball and a large number of top-class football matches, including games from Serie A, Ligue 1 and English Championship.

William Hill App Offers

William Hill has always been famous for their offers. You’ll find promotions aplenty on the app.

All the best ones you’d find online will also be offered on the app, as well as a number of mobile-exclusive offers.

The brand is always offering free bets, particularly as a welcome bonus to new customers, alongside a range of enhanced odds, price boosts, acca insurance offers and no deposit free bets offered across the year.

What Is The William Hill App Compatible With?

The William Hill iPhone app is available to download on most modern-day mobile devices. If you can connect to the internet from your device via a mobile web browser, you will be able to access William Hill’s mobile services.

There are dedicated apps available found in the relevant app stores. There’s a William Hill Android app in the Play store, a William Hill iPhone in app in the Apple App store, as well as The William Hill iPad app, specifically designed to accommodate the larger screen space. 

No matter what device you have, you should be able to access William Hill on it from the button below.

William Hill sports mobile site

William Hill On iPad & Tablet

live streaming on iPad

The latest version of William Hill for iPad was a much-needed improvement on the previous mobile-based versions. When they first launched their iPhone app they didn’t seem to appreciate the importance of a dedicated iPad app but that has all changed now.

The iPad app is specially designed to give you more markets in view than the iPhone app. This makes full use of the large screen and a pop-up-on-demand quick bet slip is added to speed up the in play action.

William Hill iPad app screenshots

William Hill iPad app screenshots

It’s obvious, upon loading up the William Hill iPad App, it’s been made specifically for the iPad. It looks great on the screen and everything is clearly displayed. It’s very quick when switching between different markets and you are just a push away from the casino, games and other features William Hill has to offer.

Overall, the William Hill iPad App is a real pleasure to use and definitely worth having on your iPad.

Can I use the William Hill desktop site on my iPad No, unfortunately not. We have tried a few ways to get around it and it’s just not possible.

Can I use other betting apps alongside this one? Yes, you can use as many as you like. We usually recommend three as this give you a chance to check the prices and find the app that suits you best.

Our Verdict

There’s a reason William Hill is one of the first names you think of when it comes to betting. For decades it has consistently had the best odds, offers and gameplay. That’s no different on their betting app.

You can explore the William Hill sportsbook app with ease. It never looks cluttered despite such a large range of markets playable.

That, to us, is the perfect combination and we’d thoroughly recommend the Will Hill app to anyone. If you’re after a real hub of betting, particularly across horse racing and football, then this is the app for you.